Press

Press inquiries, fact-check requests, brand assets — everything a journalist needs in one place.

Last updated · October 6, 2026

The one-line

Avafem is an evidence-based feminine care and wellness marketplace for women 22 to 50, bringing trusted products together in one place. Founded in 2026 by Safiata Ilboudo in Austin, Texas, Avafem launches in January 2027.

Press inquiries

Email press@avafem.com. Please include your outlet, deadline, and topic in the subject line — that lets the right person on our side respond first. For embargoed coverage, attach the embargo time + signed agreement.

Fact-check requests

We respond to fact-check inquiries on weekdays within 24 hours. Send the specific quote or claim you'd like verified, the outlet, and your deadline.

What Avafem is — and isn't

  • An evidence-based feminine care marketplace, launching January 2027.
  • A single place to find feminine care products from multiple brands, with the evidence behind each one.
  • Is not a healthcare provider. Avafem does not diagnose, treat, or prescribe. The chat companion is educational; medical decisions belong with a clinician.
  • Is not a cycle-tracking app. Cycle phase is one signal among many; users who don't track see no cycle-first language.

Brand assets

Logo files and our color palette are available on request from press@avafem.com. Please use the wordmark and primary logo together; do not reposition or recolor without sign-off.

Recent coverage

Avafem launches in January 2027. To be added to our press launch list, contact us using the press details above.

About the company

Avafem LLC is a Texas limited liability company based in Austin, Texas. See /about for the longer story or /contact for the topic-specific inboxes.